HOW IT ALL BEGAN

I created Simplified Strategies Marketing Group largely out of necessity.  I graduated from Harvard University in 2015 and after a brief stint in consulting began working at a local family owned and operated small business in the home services industry.  One of the many hats I began to wear was marketing.  

I was tasked with growing our online presence which included a new website and social media.  After meeting with many marketing companies to outsource the work, I was overwhelmed with all of the marketing jargon and letter soup (SEO? PPC? IDK!).

Following these meetings, I decided to put my nose to the grindstone and figure it out myself.  After years of developing and testing digital marketing strategies and helping out other local businesses, Simplified Strategies Marketing Group was formed, and has continued to help small businesses in the home services industry througout Massachusetts create and grow their online presence.